OverSimplifying

Are We Over-Simplifying UX? The Role of Friction in User Engagement
Alright, let’s dive deep, and I mean real deep. The idea of reducing friction in web design is one that gets tossed around so often, you’d think it was some sort of sacred mantra. But here’s the thing: it’s not always as easy as it seems. In fact, it’s almost like saying “just make it…