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How to Calculate Cybersecurity ROI for CEOs and Boards | TechTarget
Everyone knows we need cybersecurity. But whether they admit it or not, businesses don’t always want to pay for it. Too often, the C-suite sees security as a cost center, making it difficult for CISOs to secure funding for new tools and initiatives. While cybersecurity doesn’t directly drive revenue, it does maximize business continuity,…

With generative AI, MIT chemists quickly calculate 3D genomic structures
Every cell in your body contains the same genetic sequence, yet each cell expresses only a subset of those genes. These cell-specific gene expression patterns, which ensure that a brain cell is different from a skin cell, are partly determined by the three-dimensional structure of the genetic material, which controls the accessibility of each gene….

How to Calculate Your SEO ROI Using Google Analytics
You’ve spent hours learning the most effective SEO tactics, but they won’t be useful if you can’t measure them. Measuring SEO return on investment (ROI) involves two factors: KPIs (key performance indicators) and the cost of your current SEO campaigns. Tracking these key metrics monthly enables you to tweak and optimize your strategy, as well…